Seth Rosenfield, Managing Director

Seth Rosenfield joined Petsky Prunier in 2012 as a managing director in its New York City office. Seth has more than 20 years experience in investment banking, private equity investing, and corporate operations and was, most recently, managing director at BMO Capital Markets where he led the firm’s B2B and information services coverage efforts.

At Petsky Prunier, Mr. Rosenfield’s investment banking coverage will focus on information services and business media, including digital media and marketing services. While at BMO, he originated nearly $2 billion of transaction value across multiple verticals, including healthcare, hospitality, financial, and real estate, among other industries.

Prior to joining BMO Capital Markets in 2006, Seth spent eight years at Veronis Suhler Stevenson, a leading merchant bank serving the media and information industries. At VSS, Seth led buy-side and sell-side mandates across multiple media segments including transactions for Canon Communications, Hearst, Quebecor, Reader’s Digest, and The Walt Disney Company. Seth was also intimately involved with new investment platforms for the firm's private equity fund and worked closely with CEOs and management teams on add-on acquisitions and strategic initiatives.

Seth began his career in operations with business management positions at Scholastic and Simon & Schuster, a division of CBS, Inc. He has both an MBA and a B.S., Finance and International Business, from New York University.

Representative advisory and capital markets transactions completed by Seth:
  • Sale of Geoscape to Claritas
  • List Partners' significant investment from Northlane Capital Partners
  • Sale of Real Geeks to FNF Group part of Fidelity National Financial
    Sale of Cole Information Services to Brook Venture Partners
  • CIP Capital's Compliance Solutions Strategies' investment in Ascendant Compliance Management
  • Sale of Madison Logic to Clarion Capital Partners 
  • Sale of Ad-Builder to the Local Search Association (LSA)
  • Sale of the Path to Purchase Institute to RFE Investment Partners
  • Guestline's majority investment from The Riverside Company
  • Sale of MultiAd to SGS International
  • Miles Partnership's debt investment from   Monroe Capital
  • $50MM Sale of Baseline to Gracenote, a division  of Tribune Media Company
  • Merger of Welcome Wagon and Money Mailer
  • Sale of Travora's 10Best.com to Gannett &   Company
  • Acquistion of Liaison International by Warburg  Pincus
  • Acquistion of Highline Data by SNL, a portfolio  company of New Mountain Capital
  • Valuation of MGM’s film library
  • Sale of Highline Media to Summit Business Media
  • Sale of Lifestyle Media to MacFadden Communications
  • Sale of Quebecor’s US commercial printing facilities to Matley Group
  • Sale of Quebecor’s Canadian commercial printing facilities to Grafikom
  • Sale of Discover Magazine, owned by The Walt  Disney Company, to Waller Sutton
  • Sale of WMI to Halyard
  • Sale of Canon Communications to Spectrum Equity
  • Acquistion of select assets of Element K by Eli  Research
  • Acquistion of Synermed Communications by Ascend Media
  • Sale of White Directories to the Hearst Corporation
  • Sale of Saxon to Harcourt, Inc., a division of Reed Elsevier
  • Sale of Hart Energy to Wiegers Associates
  • Sale of Real Estate Media to U.S. Equity Partners
  • Raised $95 million of financing for Health Grades, a portfolio company of Vestar Capital
  • Raised $180 million of financing for TravelClick,  a portfolio company of Genstar Capital
  • Raised $165 million of financing for Source Media, a portfolio company of Investcorp International
  • Raised $400mm of financing for Decision Insight Information Group, a portfolio company  of TPG
  • Raised $70 million of financing for IPREO, a portfolio company of Veronis Suhler Stevenson
  • Raised $253 million for Summit Business Media,  a portfolio company of Windpoint Partners
  • Raised $230 million for Questex Media, a portfolio of Audax Group
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